The only major Hot Air Balloon Competition in Tohoku began as part of the East Japan Earthquake reconstruction efforts and has since grown into a beloved annual tradition, offering a breathtaking spectacle of hot air balloons competing in the skies of Tohoku.

Typically, visitors will order dango by requesting them at the base end of the gorge, however, for those seeking a more tranquil experience,

One of Tohoku's draw-cards is its intense autumn foliage. Iwate Prefecture has many incredible spots that exemplify the beauty of this...

栗駒山 Mt. Kurikoma (1626m) also known as Mt. Sukawadake in Iwate, is a volcano that borders Iwate, Akita and Miyagi prefectures. It boasts...

A rare festival that brings an ancient story back to life. Roles, passed down through generations by shrine parishioners

Travelers come to Genbikei Gorge for two reasons: 1) The stunning scenery at any time of year 2) The delicious 'flying dango'

猊鼻渓 Geibikei in autumn Gently cruise along the Satestu River where a dreamy world awaits. A calm, natural space with each season bringing...

須川温泉 The hot springs at Sukawa well up tremendous amounts of water – 6000L every minute and the unique water properties can be...

釣山公園 The peaceful Tsuriyama Park is nestled in the heart of Ichinoseki City. This picturesque park is renowned for its cherry blossoms....